Suttru

Say Bye, Routine

20

Hours

*

Suttru is a personalised travel planning app designed to make trip planning simple, smart, and stress-free. Instead of spending hours scrolling through multiple websites, Suttru categorizes travelers based on their preferences and suggests curated destinations, tailored itineraries, and unique experiences that match their travel style.

Whether you're an explorer, a relaxer, an adventurer, or a planner, Suttru helps you discover the best places, plan smarter, and travel better — all in one app.

I designed this project from start to finish, conducting research, creating user flows, building prototypes, and testing the experience to deliver a seamless and personalized travel app

1

Research

Quantitative

Survey with Questionnaire

Qualitative

Relevant Articles reviewed

2

Competitor Analysis

Compared the following competitors and took up some important facts for my structure and the facilities they are offering.

MakeMyTrip

Goibibo

Yatra

Ixigo

3

Persona & Empathy Mapping

Based on the research insights, I have created the personas that

I have attached below.

4

User Task Flow

To define the step-by-step journey users take within "Suttru" to complete key tasks, ensuring a seamless, intuitive, and goal-oriented experience.

5

Wire framing & Prototyping

Created the UI structure and did the prototyping for the same using Figma

6

Usability testing

Usability testing has been done for the high fidelity prototype using 'Maze' and the corrections/suggestions had been incorporated for the better user experience.

RESEARCH

RESEARCH

PERSONA

HIGH FIDELITY PROTOTYPE

HIGH FIDELITY PROTOTYPE

USABILITY TESTING

USABILITY TESTING

Suttru

Say Bye, Routine

20

Hours

*

Suttru is a personalised travel planning app designed to make trip planning simple, smart, and stress-free. Instead of spending hours scrolling through multiple websites, Suttru categorizes travelers based on their preferences and suggests curated destinations, tailored itineraries, and unique experiences that match their travel style.

Whether you're an explorer, a relaxer, an adventurer, or a planner, Suttru helps you discover the best places, plan smarter, and travel better — all in one app.

I designed this project from start to finish, conducting research, creating user flows, building prototypes, and testing the experience to deliver a seamless and personalized travel app

1

Research

Quantitative

Survey with Questionnaire

Qualitative

Relevant Articles reviewed

2

Competitor Analysis

Compared the following competitors and took up some important facts for my structure and the facilities they are offering.

MakeMyTrip

Goibibo

Yatra

Ixigo

3

Persona & Empathy Mapping

Based on the research insights, I have created the personas that I have attached below.

4

User Task Flow

To define the step-by-step journey users take within "Suttru" to complete key tasks, ensuring a seamless, intuitive, and goal-oriented experience.

5

Wire framing & Prototyping

Created the UI structure and did the prototyping for the same using Figma

6

Usability testing

Usability testing has been done for the high fidelity prototype using 'Maze' and the corrections/suggestions had been incorporated for the better user experience.

RESEARCH

USER PERSONA

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HIGH FIDELITY PROTOTYPE

KEY FEATURES OF THE APP

KEY FEATURES OF THE APP

Based upon the available data. It will display the importance of the trip such as Best time to visit (based upon the weather reports), less crowded (off season) and price will be less, Local festival, Food speciality etc.

Itinerary details for the whole trip. Easy for the viewers to get a foresight and how planned the trip is.

No need to worry about the pets anymore. Even your pets deserve to witness the beautiful world around.

Rating card for the particular places based upon the visitors google review and Instagram feed.

Filters to sort the places based upon their interest.

Based upon the available data. It will display the importance of the trip such as Best time to visit (based upon the weather reports), less crowded (off season) and price will be less, Local festival, Food speciality etc.

Itinerary details for the whole trip. Easy for the viewers to get a foresight and how planned the trip is.

No need to worry about the pets anymore. Even your pets deserve to witness the beautiful world around.

Rating card for the particular places based upon the visitors google review and Instagram feed.

Filters to sort the places based upon their interest.

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